- Sector
- Asian grocery store · Florence, Novoli
- Languages
- IT · EN · 中文
What the site offers
- A catalogue of more than 4,200 products, split between everyday essentials and Asian specialities, all of them buyable online and collectable in store
- Sign-up with a built-in login, to reach discounts and offers by joining the Club
- Landing pages for each product category, with flyers updated month by month
Where we started
- A one-page website in three languages, with repeated information and dozens of broken URLs that nobody had indexed.
- A confusing catalogue, with no photo of its own for each product and categories split at random.
- No online presence at all: no SEO authority, and content nobody could find, neither in Google results nor in AI answers.
What we did
- Every product in the catalogue brought up to date and lined up with the shop's management system, so that each one can be bought or collected.
- Every page of the site rewritten and sorted into proper categories, with copy indexed for search and within reach of the engines.
- An automated till, synchronised with the whole catalogue, for a modern shop that works and where buying is obvious.
What you can check
- More than 2,300 different searches the site appeared for on Google, with 564 clicks, from 10 September to 16 October 2026: the first five weeks without the "under construction" notice (Search Console).
- 525 active users in the same period (Google Analytics).
- The shop: 37,000 sales in the six months to 18 September 2026 (the shop's management system).
- The shop on Google: an average of 4.2 on reviews as of 18 September 2026, with 622 interactions with the business profile and 487 requests for directions in the six months before (Google Business Profile).