- Sector
- Asian grocery store · Florence, Novoli
- Languages
- IT · EN · 中文
- How it is built
- Static Astro with React islands only for cart, search and game · Catalogue from the management system API · Deploy in a single job, no intermediate steps
What the site offers
- A catalogue of more than 4,200 products, split between everyday essentials and Asian specialities, all of them buyable online and collectable in store
- Sign-up with a built-in login, to reach discounts and offers by joining the Club
- Landing pages for each product category, with flyers updated month by month
Where we started
- A one-page website in three languages, with repeated information and dozens of broken URLs that nobody had indexed.
- A confusing catalogue, with no photo of its own for each product and categories split at random.
- No online presence at all: no SEO authority, and content nobody could find, neither in Google results nor in AI answers.
What we did
- Every product in the catalogue brought up to date and lined up with the shop's management system, so that each one can be bought or collected.
- Every page of the site rewritten and sorted into proper categories, with copy indexed for search and within reach of the engines.
- An automated till, synchronised with the whole catalogue, for a modern shop that works and where buying is obvious.
What you can check
- 37,000 sales from the shop.
- An average of 4.2 on Google reviews, 622 interactions with the business profile and 487 requests for directions.
- 309 active users.
- More than 300 keywords that bring the site's content into Google results.